Recently, Ventech China announced the completion of several-million Pre-A investment in Gai Lv Lun. Gai Lv Lun is a social networking platform designed for users to get to know strangers, make new friends, and therefore acquire a strong sense of companion and belonging. To achieve this goal, Gai Lv Lun posts contents about young people’s spiritual world and holds activities on its WeChat public account, and also holds offline activities.

Ventech China has strong confidence in Gai Lv Lun’s future sustainable growth based on its the in-depth study and understanding of young people’s social behavior. Ventech China considers that in order to attract and retain the younger generation users, social networking products must meet young people’s diverse emotional needs in a comprehensive and systematic way, which truly help them build up mutual trust upon each other. Gai Lv Lun has always been devoted to creating various scenarios for young people to meet and share opinions and experiences on topics that they seldom talk about with strangers or even friends in real life. The topics and activities include sharing unforgettable stories, relieving others’ worries, saying goodnight to strangers, and even becoming virtual couples. Through the various activities, Gai Lv Lun created multiple scenarios for young people to come across and befriend with strangers, and therefore can satisfy diverse emotional demand of young people in sociality.  

Another key competence of Gai Lv Lun seen by Ventech China is that the company creates strong sense of common and interest among users by its dedicated operation. Unlike many other community platforms which highly focus on looks in user matching, Gai Lv Lun emphasizes helping young people to look for emotional similarities, and providing them with concrete guidelines in icebreaking with strangers. Taking “One Week Couple”, Gai Lv Lun’s signature activity for example, carefully selected organizers and designed tasks really help people finding an ideal companion, gradually build up trust, and finally become close friends or even real couples. Dedicatedly managed activities bring high user quality and extent of mutual matching, and thus Gai Lv Lun has very high user stickiness and activity.

The team's deep understanding of the social needs of young people and the creativity of premium content have already been recognized by the market. Qin Yuying, CEO of Gai Lv Lun, said that a majority of human behaviors are driven by loneliness and fear. She hopes users of Gai Lv Lun will eventually find their spiritual home by participating in various online/offline activities and getting acquainted with strangers. In addition, Gai Lv Lun’s original creativity of high-quality, heartwarming content also provides its users with a strong sense of belonging and companionship.

Since its inception in November 2015, Gai Lv Lun has already attracted millions of fans from over 36 countries, 380 cities, and nearly 3,000 institutions. For online & offline activity development, the iconic "One Week Couple" activity has been held ten times, attracting hundreds of thousands of people to attend. A total of 71 offline social events have been hosted by Gai Lv Lun, including those in collaboration with various large media platforms such as iQiyi. In terms of content creation, besides achieving over 150,000 average views of each article originally created, Gai Lv Lun has also introduced a series of emoticons and cartoons using its own IP "Xiao Gai Jun."

Eric Huet, the Managing Partner at Ventech China, said products like Gai Lv Lun, which focus on serious stranger social networking, are quite rare on the market. We firmly believe the CEO of Gai Lv Lun, one of the younger generation, is capable of designing the most suitable products for the group.